You have a mission. A message. A project or body of work that’ll change the world. But you don’t know who’ll care about your work, where to find these folks, or what to say when you do. Using data-fueled marketing, I find the best channels and methods to reach the right people with the right messaging.
Our Mission is Great! We Don’t Need Marketing!
I bet your mission is great. But then so are the missions of hundreds of thousands of other organizations and people out there competing to reach donors and clients. You need to stand out by knowing who your donors and clients are and talking with them where they’re at. Everyone, no matter how great their work, needs to a boost to stand out in a crowded, noisy online and offline world.
Keep track of your success in who you’re reaching and how you can gain and retain your audience and donors by defining your measurements.
Plan and strategize your optimal methods of connecting with your audiences and donors in ways that fit your organization and resources.
Get your audiences and donors engaged with your organization through valuable content they’ll want to share and respond to through the right channels.
Deliver your personalized message right to your donors and clients to keep them engaged with targeted email marketing.
The path might be long and tricky, but we’ll get there together and make your brand and organization stronger.
Let’s market your organization together.